A 7.8 magnitude earthquake struck central Nepal in April 2015, killing over 8000 people, and injuring thousands more. At least three Romanian mountaineers were in the Everest region at the time in different expeditions – hence some crisis issues emerged. The Mountaineering and Climbing Federation asked for consulting on how to handle the crisis and communicate with specific stakeholders (authorities, public, and mass-media).
© 2019 Larisa Ghitulescu. Acknowledgements: Brand design - Alex Gurgulescu | Website - IDeativ.ro| Photos - Magda Munteanu, Aurel Salasan | Proofreading - Tim Judy
© 2018 Larisa Ghitulescu.