Strategy
Leadership Communication
Learning
Creativity
Storytelling
Crisis Management
I build projects from scratch in leadership communication, journalism, Himalayan expeditions and education.
I am an entrepreneur in creative communications with a background in financial journalism.
Team: The people I work with are so diverse: content writers, media people, web developers, visual identity specialists, photographers, video producers, entertainers, software engineers, mountaineers, explorers, coaches, HR consultants, business managers and journalists.
Where ideas come from: Traditional mountaineering. It’s not just a hobby. It’s a source of inspiration in dealing with innovation, strategy, teamwork, crisis, decisions, ethics, fair competition and value-driven actions.
My philosophy: Do memorable things while protecting the natural environment. Less is more. Think bigger.
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Ideas Born Out of Life
+20
Projects
FROM SCRATCH
Leadership Communication
Great leaders are great communicators. In a cybernetic world, leadership communication is a demanding job. Do big pockets guarantee safety? Contact me for true stories that bridge the gap between theory and practice.
Creativity
There may be dozens of tools for reaching consumers nowadays – but can they keep the connection with brands? I could share some inspiring stories, so please a drop a line.
Crisis Management
Managing crisis within an organization is tough. Communications is key. What are the basic tools in times of crisis? Contact me for white-papers and practical learning.
Learning
Together with a HR consultant, I built a program inspired from traditional mountaineering meant to help teams deal address the most frequent issues at work: leadership, engagement, communications, crisis management and motivation. Please drop an email if you want to learn more: summiteers[at]larisaghitulescu.ro
Oh, & I Blog Sometimes
Storytelling is a hobby. And more.